GEMs - Insights from Emerging Markets
2nd Issue

This newsletter is prepared by TNS' Global Rapid Growth & Emerging Markets Insights team.

TThis second issue focuses on the power of Digital in Rapid Growth & Emerging Markets, the keys to succeeding in the Traditional Trade whilst also introducing the first article in a new series entitled “View from the Trenches: 10 things you won’t learn on Google”. The focus of this first article is India.

Contributions for this second issue of GEMs come from India, The Philippines, Kenya, Singapore and China.

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