About us

We are: 

• the world’s largest provider of custom research and analysis
• a major supplier of digital research, media intelligence and TV and radio audience measurement services
• a leader in political and social polling

We operate globally across over 80 countries, allowing us to provide you with high quality, up-to-the-minute information and world class analysis.

Our 14,000 employees deliver innovative thinking and excellent service to local and multi-national clients worldwide.

The number one provider of custom research, we our genuinely organized around our clients’ industry sectors, and we combine in-depth market sector knowledge with expertise in such areas as:

• innovation and product development
• brand and communication
• retail and shopper research
• stakeholder management
• qualitative research

For many industries, our syndicated services provide market measurement that forms the basis upon which organizations negotiate their terms of business.

We supply information that is vital to business decision-making, and our perceptive market insights add value that enables our clients to build and maintain real competitive advantage.